About us

Pregnancy Coach is a product developed by Smart Human Dynamics.

4M

Annual US Births

10%

Premature

$26B

Cost

$49k

Avg hospital cost

Smart Human Dynamics, Inc. is a San Francisco, CA based company striving to improve the pregnancy experience for mothers all over the world. Our technology is the result of years of research into the underlying pathophysiology of preeclampsia, stillbirth, preterm birth, and many other complications of pregnancy.

We monitor physiological metrics and encourage behaviors that are known to be beneficial to pregnancy. Our goal is to provide insight and clarity throughout the most important journey of your life.

Meet the Pregnancy Coach team

Steve Dugan
After his wife suffered a failed mid-term pregnancy, Steve was determined to make the pregnancy experience better for all women, and founded Smart Human Dynamics. Steve is married with 2 daughters and holds engineering and business degrees from Michigan and Cal.
Founder & CEO

Steve Dugan

Alex Hisen
Alex is a serial entrepreneur obsessed with superior user experience for 20+ years. He is the main architect of the Pregnancy Coach mobile app and our cloud infrastructure. Alex is married with 2 daughters, one of whom was born premature.
CTO

Alex Hisen

Dr. Margaret Dow
Dr. Dow conducted a pilot study at Mayo Clinic on Pregnancy Coach, which showed an 80% reduction in supine sleep in pregnant women. Her research interests in obstetrics include sleep, exercise, diabetes and preterm birth.
Advisor

Dr. Margaret Dow

Dr. Louise O'Brien
Dr. O'Brien is the lead investigator on a 500 patient study on Pregnancy Coach at the University of Michigan. She is widely regarded as one of the leading experts in the world on pregnancy sleep issues.
Advisor

Dr. Louise O'Brien

Dr. Aimee Eyvazzadeh
Dr. Aimee, known to many as the “Egg Whisperer”, is a practicing fertility doctor in San Ramon, CA. She tested an early version of Pregnancy Coach in her own pregnancy and is now a big believer in the technology.
Advisor

Dr. Aimee Eyvazzadeh

Dr. Garrett Lam
Dr. Lam is Chief of Obstetrics at Erlanger Hospital and specializes in Maternal & Fetal Medicine (high risk pregnancy).
Advisor

Dr. Garrett Lam

John MacMahon
John is a serial entrepreneur trained in the discipline of BioDesign and has generated >$600M in shareholder value for early-stage medical device start-ups throughout his career.
Board Member

John MacMahon